Event Overview
The Packaging and Packaging Waste Regulation (PPWR) is a new European Union-wide legislative framework designed to reduce packaging waste, boost recycling, and promote a circular economy. It mandates that all packaging placed on the EU market must be recyclable by 2030, sets recycled content targets, and encourages reuse. By 2035, packaging must be both recyclable and effectively recycled at scale, meaning 30% for wood and at least 55% of all other packaging categories is successfully recycled EU-wide.
Why This Event Now
October 2026, is the timing when the EU regulative (in force from August 12, 2026) will sit in the ‘rollout and correction’ phase: At this time, companies will be eligible to implement and propose changes as in case if something cannot be met and ctr. Seeing line issues, and updating specs for the next waves. The conference itself being hosted towards the end of October, will be a perfect timing for industry professionals to listen to case studies, network between each other and to share their stories.
List of conference presentation topics:
– PPWR 2026 reality check for factories
– rPET Transition in Mouthwash Bottles – A Real Case under PPWR context
– PPWR Changeovers – What Went Wrong & What We’d Do Differently
– A practical guide on implementing mandatory waste sorting labels on packaging
– PPWR Reporting after the deadline: packaging data, evidence ownership and audit-ready traceability
– PPWR Compliance in Industrial Packaging – Challenges and Opportunities for End Users
– 90 Day post deadline recovery plan: Closing compliance, data and line performance gaps
– Design-for-Recyclability vs Performance
– Before and after implementation of PPWR: What’s the difference – a retailer’s perspective
– Secondary, Tertiary, and Transport Packaging Under PPWR: A New Agenda for Warehousing and Logistics
– Reviewing EPR state legislation for understanding
– Supplier Re-Qualification Playbook
– PPWR Readiness Blueprint: From Strategy to Execution
SPEAKERS
David Thackray
Strategic Relations Officer
Tevva, England
Henrik Engdahl
Director Electromobility Business Development
Volvo Group, Sweden
Ulf Groos
Head of Department Fuel Cell
Fraunhofer ISE
Magnus Höglund
Head of Charging Solutions and Infrastructure
Scania Group, Sweden